Got Questions?

FAQs

Everything you need to know about Rebel & You. If you can't find your answer here, hit us up at hello@rebelandyou.com

The Rebel Philosophy

What is Rebel & You? +

Rebel & You is a clean-label, high-protein whole foods brand on a mission to un-meh the protein aisle. We make scandalously flavourful food using real ingredients, zero added BS, and a whole lot of attitude. Better for you, better tasting, and made with integrity.

Why did Rebel & You start? +

Because we were sick of bland "healthy" food, misleading labels, and big brands cutting corners. Rebel & You was born to challenge the status quo and prove that food can be clean, crave-worthy, and genuinely exciting, without compromise.

Who is Rebel & You for? +

For people who refuse to settle. Busy, ambitious, health-conscious rebels who want high-protein food that actually tastes good. From Gen Z on-the-go to fitness fanatics, families, and anyone done with ultra-processed nonsense.

Why Cottage Cheese? +

Because it's one of the most powerful natural protein foods out there, and it's been ignored for decades. The category was stale, watery, and tasteless. We saw a huge gap to reinvent it with better ingredients, better texture, and bold innovation.

Farm & Processing Life

Where is your cottage cheese made? +

Right here in New Zealand. Our cottage cheese is traditionally made using 100% grass-fed NZ whole-milk, sourced from local farms that share our values. We keep it close to home because quality starts at the source.

What makes your process different? +

We use slow, traditional methods rather than industrial shortcuts. That means no powders, no reconstituted milk solids, and no corner-cutting. The result is a richer, creamier texture with genuine depth of flavour that you simply can't fake with mass production.

Is your cottage cheese pasteurised? +

Yes. All of our products are fully pasteurised for safety, while still preserving the live and active probiotic cultures that make our cottage cheese a gut-friendly powerhouse.

Ingredient Goodies

What's actually in your cottage cheese? +

Just the good stuff. Our cottage cheese is made from 100% grass-fed New Zealand whole-milk. No preservatives, no thickeners, no gums, no powder or milk solids. Clean label means clean label — we don't hide behind asterisks.

How much protein does it have? +

Each serve packs 15g+ of high-quality, complete protein. That's a serious hit of natural protein from a whole food source — no isolates, no concentrates, no lab-engineered nonsense. Just real food doing real work.

Does it contain probiotics? +

Absolutely. Every serve contains 1 billion live & active probiotic cultures. That means you're not just feeding your muscles — you're feeding your gut too. Protein and probiotics in one hit. You're welcome.

Other Bits & Bobs

Where can I buy Rebel & You? +

We're coming soon! We're currently in the final stages of getting our cottage cheese into stores and online. Sign up to our mailing list to be the first to know when we launch — rebels get first dibs.

Do you ship nationwide? +

Coming soon — stay tuned! We're working on getting our shipping sorted so every rebel across New Zealand can get their hands on our cottage cheese. Follow us on socials for the latest updates.

How should I store it? +

Keep it refrigerated at all times (between 1–4°C). Once opened, consume within 3–5 days for the best flavour and freshness. But honestly, it probably won't last that long.

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